Strategist in Big Tech
Years inside Google shaping go-to-market strategy for global teams — the discipline behind every campaign I run today.
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katiejanehughes.
Collaborated with Laura Mercier.
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Building in Tech
Founder-led product work: turning audience insight into tools, launches, and partnerships that actually convert.
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Brand & Creator Strategy
Advising brands on creator programs — from concept and casting to measurement and long-term retention.
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